AHWWebImage_ParentPage_WhatWeDo.jpg

Advancing Access to Improved Mental Health in Rural Southwestern Wisconsin

Sustaining and expanding activities to improve access to mental health care for adults in five southwestern Wisconsin counties

Full Project Name:Advancing Access to Improved Mental Health in Rural Southwestern WisconsinPrimary Community Organization:Southwestern Wisconsin Community Action ProgramPrimary Academic Partner:Michelle Broaddus, PhD, Psychiatry and Behavioral MedicineAward Amount:$300,000
Award Date
July2022
Project Duration:24 months

Project Description Narrative:


Phase three of the southwestern Wisconsin coalition's Advancing Behavioral Health Initiative will focus on sustaining established activities related to acceptability, accessibility, and availability of mental health care through three strategies: 1) Establishing the coalition as an independent, self-governing entity. This includes establishing formal work commitments from leadership; creating clearly delineated purpose, internal governance, and operational structures and policies; and exploring various funding mechanisms to support a coordinator or 'backbone' agency and technology infrastructure. 2) Embedding trainings into established organizations as part of regular onboarding. Crisis intervention trainings and trauma-informed practices clearly fit within the missions of healthcare and law enforcement, but the coalition will expand them to community health workers, as well as ordinary membership associations and workplaces. 3) Supporting current and emergent programmatic work through new structures and technologies.

Modern Communities, an online event host, membership management tool, and communications resource, will connect those in regional workgroups and those working in counties into new regional communities of practice, providing a space for common learning and sharing ideas and challenges.

This phase-three plan includes other sustainability features intentionally designed to impact health and health equity in the long term. The plan creates a self-governing coalition responsible for its own financial future.

Community partners: Aging and Disability Resource Center (ADRC) of Southwest Wisconsin, Avenues Counseling, LLC, Darlington Police Department, Farm Well Wisconsin, Green County Health Department, Gundersen Boscobel, Iowa County ADRC, Mental Health Matters of Lafayette County, Mineral Point School District, Modern Communities, Richland County UW-Extension, Senior Life Solutions at Richland Hospital, Southwest Health, Southwest Wisconsin Workforce Development Board, SWCAP, Unified Community Services, UW-Extension Green and Lafayette County, UW-Platteville Student Counseling Services, Wisconsin Department of Health Services, Wisconsin Economic Development Corporation Southwestern Wisconsin

Project Updates:


  • Established new work groups who attracted new coalition members and re-engaged existing members with leaders emerging to support sustainability of the project efforts
  • Re-envisioned the three project foci from acceptability, accessibility, and availability to normalizers, navigation, and community support to create greater community understanding and increase work group direction and the coalition's forward movement
  • Produced an annual summit focused on "Strengthening Connection through Conversation" that brought in new audiences and the post-event evaluation revealed that attendees felt more comfortable with and more likely to talk about mental health with others after attending the conference
  • Optimized the Trilogy site for ease of use and created new marketing materials to make the site easier to find
  • Exploring opportunities to maintain SWCAP as the backbone organization

AHW Logo

8701 W Watertown Plank Road,
Milwaukee, WI 53226-0509
(414) 955-4350

©2021 MEDICAL COLLEGE OF WISCONSIN. ALL RIGHTS RESERVED | MCW.EDU | TERMS & PRIVACY | NON-DISCRIMINATION NOTICE

top